| |
| |
|
Web Design Information |
|
|
|
Graphic Design Using Color
Color is everywhere and conveys a message even if we don't realize it. While this message can vary by culture it pays to know what colors "say" in your own corner of the universe, and even what color means to your target market. If you don't think that color speaks just complete this sentence, "red means ---- and green means -" even a child will know what red means stop and green means go. If such simple ideas work for all of a given culture or market what could it mean to the graphic design of your website, brochure, or product if you know some of this information. First let's start with the basics. The color wheel. We've all seen it. The color wheel shows the basic colors, each wheel is different in how many shades of each color is shown, but they are essentially the same. Color harmony, colors that go together well. These will be colors that are next door to each other on the color wheel. Such as blue and green. In reference to clothes these colors match each other. Instinctively most of us know which colors go together when we dress ourselves every morning. Color complements, colors that set each other off, they complement each other. These are colors that are opposite on the color wheel. Such as blue and orange. Color depth, colors can recede or jump forward. Remember that some colors seem to fall back such as blue, black, dark green, and brown. Other colors will seem to step forward such as white, yellow, red, and orange. This is why if you have a bright orange background it may seem to fight with any text or images that you place on it. The orange will always seem to move forward. Now you have the basics so let's go further. Just because to colors go together or complement each other doesn't mean that yo necessarily want to use them on your project. I opened this article with the meaning of colors now here is an example, keep in mind this is one example from western culture. Color Survey: what respondents said colors mean to them. Happy = Yellow Inexpensive = Brown Pure = White Powerful = Red (tomato) Good Luck = green Dependable = Blue Good tasting = Red (tomato) High Quality = Black Dignity = Purple Nausea = Green Technology = Silver Deity = White Sexiness = Red (tomato) Bad Luck = Black Mourning = Black Favorite color = Blue Expensive = Gold Least favorite color = Orange So in designing your project it's important to know what colors mean. You can now see why a black back ground with green type would be bad, beyond being nearly impossible to read, if your target market thinks that black represents mourning and green makes them sick. There are exceptions to every rule of course. So you may want to include some research in what colors mean to your target market. Colors that would get the attention of a teen would probably annoy an older person and the colors that appeal to the older person wouldn't get a second look from a young person. Color may be one of the most overlooked aspects of design. Copyright 2004 Kelly Paal Kelly Paal is a Freelance Nature and Landscape Photographer, exhibiting nationally and internationally. Recently she started her own business Kelly Paal Photography (www.kellypaalphotography.com). She has an educational background in photography, business, and commercial art. She enjoys applying graphic design and photography principles to her web design.
MORE RESOURCES:
Web-Design - Google News |
|
|
|
RELATED ARTICLES
Top Ten Ways to Increase Web Sales - Part 2 You have only 10 seconds to impress your potential buyer. Your Web site visitors don't care about you. How to Create an Enjoyable Web Page Design Novice and professional designers alike - you may probably be skilled enough of any one or all of the techniques in creating a Web page and designing them. However, not all designs, even those made by authorities in the field, prove to be enjoyable and entertaining enough for the users. A Web Site That Sells Is All One Needs To Have A Successful Online Business! There are more than billions of Web Sites, running Online Businesses, offering products and services. But only a few Web Sites manage to make any sale. Getting Along With Your Web Designer You're all ready to get started creating your web presence and you've found a skilled web designer to build your website for you. Do you know what he needs from you to do an efficient job? Good web design requires cooperation between the architect and the user to create a product that will serve its intended function, and you don't have to be an internet expert to do your part. Choosing A Color Scheme When you begin the design of your Web site, one of the first things you need to do is decide on a color scheme. Although choosing colors seems like a relatively easy proposition, it's not easy at all. 6 Design Flaws Newbie Web Designers Make: Fool Everyone Into Thinking You Know What Youre Doing Even if you're not an accomplished webmaster you can still have a professional looking website. You may be like I was five years ago-you're teaching yourself web design and you're starting to catch on to that HTML stuff. Welcoming Your Website Visitors Imagine you're going on a blind date. You've heard wonderful things about this person, and in your heart of hearts you're thinking -- hoping -- this might just be "the one. Free Website Design Tips In this article I will give a few tips of where to find a low cost web design company and also about the best ways of producing a quality website.How many people or companies are advertising their services for website design?The answer is a great deal. Breathe New Life Into Your Half-dead Website By Using Words That Sell This article may come as a surprise to you.Especially since it is written by a web designer. Dont Make Your Website User-UNfriendly! Web Design is a very subjective process. Your idea of what looks good may differ from the next person's. What Happened to My Website when I Deleted the Home Page by Mistake? There is a widespread confusion among lots of new website designer concerning the home page.If you get any book, any course, or ask most web page designer how to build a website, they will advise you to build your home page first. Optimized Web Page Template I want to give you a free web page template that will be search engine friendly. Why?Well, I assume you want your web page to come up as high as possible in search engines because that generates free traffic. The Contrast And Similarities Between A Web Designer And Web Programmer The concept of web designing based on the nature and rapid growth of the Internet is nothing to boast of any more. This is because of the large number of web sites published to the Internet everyday, so as to showcase one's presence and dominance on the World Wide Web. Freelancers Bite Back! The Internet has seen an explosion in so called 'lance' sites. Their service are a sort of go between to bring together clients requiring projects with freelancer seeking work. Power of Squeeze Pages for Realtors Squeeze pages are a very hot topic in the internet marketing scene. What a squeeze page is is a page that is built to get someone to take an action. Web Design:10 Magnificent Millionaire Dollars Ad Copy Secrets To Empower Your Website.. Hello, how is your website doing?Are sales flowing in?If you answer no, may I offer you 10 eye-popping web design secrets to make your website sell!1. Use a hand written letter on your ad copy instead of text. Make it Clear What Your Website is About Just about every list of the "Top 10 Web Design Mistakes" includes at least one reference to either1. Not clearly specifying the objectives of your website, or2. Revising Your Site - What Happened To My Search Engine Placement? As of September, Smartads went through what so many have done before. I changed the entire site. Dos and Donts in Web Design - part 2 (content) Do know your audienceIt's important to know your audience. If you write for a site that sells toys you'll use other words, colors, images etc. Effective Website Design For Massive Traffic STEP 1:Do your homeworkPlan and think about your content. Think big, have a vision of at least a 100 page site.
|
| home | site map |
| © 2006 |
